Brisbane, AU
Hunter Easton@buildbyhunter

Most AI content is
I write about what works.

Every week, I break down the AI tools, systems, and workflows that are actually working, not just the ones getting hyped. All built and tested by myself. No hype. No bullsh*t.

One email. Every Monday. Completely free.

●Join people learning & building with AI every week

// why this exists

I got sick of AI content that says nothing.

Open Instagram right now and count how many “Top 10 AI Tools” posts you scroll past. I’ll wait. It’s screenshots of ChatGPT, vague promises about “saving hours,” and nobody ever showing you what to actually build or how it works underneath. None of it tells you what to actually do.

The other problem is speed. This stuff moves fast enough that what you learned last week is already half-outdated. That’s actually why I started this. Not to sell you the shiny new tool, but to keep you current without adding to the pile of noise you’re already drowning in.

Proof, not promises: I don’t build these systems for content. I build them because I need them, in my own work and in the businesses I work with. The newsletter is just me showing my homework after the fact. That’s the bar for everything I write about. And I’ll be upfront: not everything I try works. When it doesn’t, I say so. If it’s not actually running in a real business, it doesn’t make the newsletter.

// what's inside

One email. Every week. Worth opening.

Real systems, documented

Breakdowns of AI workflows I've actually built and run, in my own business and others. Nothing theoretical. If I don't use it, I don't write about it.

Tools worth your time

Tools I've actually used, not affiliate-driven lists. If it doesn't solve a real problem, it doesn't make the cut.

Workflows you can use this week

Practical, applied AI. Specific enough that you can actually implement it, not just read about it.

Behind the build

What it's actually like building an AI advisory business at 22. The wins, the mistakes, what I'm learning as I go.

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Questions

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Rather just have someone build it for you?

If you’d rather not spend the time reading and figuring it out yourself, I can skip you straight to the part where AI is actually working for you. Get in touch below and we’ll figure out what you actually need.